B&O Traveling Device

Market:   

30 to 60 year olds

Concept: 

GPS, digital camera & internet access in one.
2000
Why bring a camera, a map, a GPS and an internet device in separate units? Latest micro technology make it fully possible to carry it all in one. If you get lost, the beacon track you down with a precision within three feet! What about sending your picture and location to your family right there on the spot…..
  
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