About SD



SOON Design develops innovative and game-changing concepts and designs with great commercial potential.

Our team help customers from rough idea to finished product. Our competencies range from industrial design, mechanical and software engineering to strategic innovation management.

We strive to meet our clients’ needs for strategically consistent, truly innovative and commercially viable products.

Our projects range from sports equipment, transportation, furniture, health care, industry and consumer electronics.

We like to punch above our weight; look to the lovely town Son in Norway for design and engineering with an international reach.



Atle Stubberud





Atle has through a active lifestyle had many exiting design challenges

through his love of the sports…